Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Even after selling a large chunk of this business, Berkshire Hathaway still has a sizable stake. This company hopes AI can help it sell more of its flagship product.

29% of Warren Buffett's Portfolio Is Invested in This 1 Monster AI Stock

With Berkshire Hathaway's decision to significantly cut AAPL position, many voices emerged stating that Apple is a 'sell'. Apple ticks all the boxes regarding cash-flow-generating potential, shareholder rewards, sustainability and quality of the business model, as well as valuation. Investors who claim AAPL is overvalued based on its stock price increases seem to miss two crucial factors: share repurchases and the multiple-based approach to assess the valuation.

Three Reasons Why You Should Hold On To Apple Despite Many 'Sell' Recommendations

Apple has sent out invitations for its September event showcasing devices like the iPhone 16. As Bloomberg News reported Monday (Aug. 26), the company will host this event at the Steve Jobs Theater at Apple Park in Cupertino, California, home to Apple's headquarters.

Apple Moves iPhone 16 Rollout Up One Day

Apple announced today that Chief Financial Office Luca Maestri will step away from his executive role, effective January 1. Kevan Parekh, Apple's current VP of Financial Planning, will be promoted to CFO after 11 years at Apple.

Apple will replace CFO Luca Maestri next year

Apple (AAPL) is likely to unveil its newest phones and the next generations of the Apple Watch and AirPods at an event on Sept. 9.

Apple Expected to Unveil iPhone 16 on Sept. 9—What You Need to Know

Apple announced Monday that it will replace Chief Financial Officer Luca Maestri on Jan. 1 with Kevin Parekh, Apple's current VP of Financial Planning and Analysis. Maestri will continue to lead teams focusing on IT, security, and real estate development, Apple said.

Apple to replace CFO Luca Maestri on Jan. 1

Apple on Monday named insider Kevan Parekh as its chief financial officer, replacing Luca Maestri who will transition from the role on Jan. 1, 2025.

Apple names insider Kevan Parekh as finance chief in place of Maestri

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced that Chief Financial Officer Luca Maestri will transition from his role on January 1, 2025. Maestri will continue to lead the Corporate Services teams, including information systems and technology, information security, and real estate and development, reporting to Apple CEO Tim Cook. As part of a planned succession, Kevan Parekh, Apple's Vice President of Financial Planning and Analysis, will become Chief Financial Officer and join the.

Apple announces Chief Financial Officer transition

Apple is gearing up to launch “Apple Intelligence,” a sweeping artificial intelligence (AI) initiative that experts say could rewrite the rules of digital commerce. The tech giant's push comes as Silicon Valley wages an AI arms race.

Apple's AI Gambit May Create New Frontier in Mobile Commerce

GE Vernova LLC

Lyft

The old investing adage that you can't beat the market so just buy index funds misses the point.

3 Growth Stocks the Smart Money Is Buying

Analysts see a strong upgrade cycle for the new iPhone series and Apple is expected to launch what they call the biggest software upgrade for the iOS.

Apple reveals launch date to unveil new iPhones with AI features

Apple said on Monday it will hold its Fall event on Sept. 9 in Cupertino, California, during which it is expected to launch its new iPhone series.

Apple to hold its Fall event on Sept. 9

Apple announced it will hold a press event at its headquarters in Cupertino, California, on Monday, Sept. 9, where the company is expected to announce new iPhones and Apple Watch models.

Apple announces iPhone event for Sept. 9

Apple is likely to pivot to mass-market AI wearables like smart glasses and smart ear buds, a longtime Apple analyst says.

Apple Likely To Pivot To Smart Glasses From Vision Pro

REDMOND, Wash., Aug. 26, 2024 (GLOBE NEWSWIRE) -- EchoNous, a leading innovator in ultrasound technology, is pleased to announce the full launch of the highly anticipated Kosmos 2.2 update, now available on Apple iOS.

EchoNous Announces Full Launch of Kosmos 2.2 Update on Apple iOS, Featuring Revolutionary Workflow Enhancements

Berkshire Hathaway reduced its position in AAPL by almost -50%, but this doesn't deter the bullish thesis for AAPL. The Fed's rate cuts will likely have a more significant impact on AAPL's investment case than BRK.B's actions. Apple Intelligence and the upcoming upgrade cycle are expected to drive AAPL's market cap to surpass $4 trillion by 2025.

Apple: Berkshire Reducing Its Exposure Isn't A Reason To Turn Bearish

Tesla

Market corrections aren't fun to be in, but let stocks set up again, with Apple, Tesla and Meta among those forging fresh bases.

Apple, Tesla Bases Show Why Stock Market Corrections Are Needed

Apple's iPhone sales have remained at the same level for almost a decade. The company's services segment is now its highest-margin and fastest-growing unit.

Apple Makes Hundreds of Billions From Selling iPhones. But How Much It Spends on an Unrelated Business Might Shock You.

American Express

Bank of America

Chubb

Chevron

DaVita

Kraft Heinz

Coca-Cola

Moody's

Occidental Petroleum

Warren Buffett, the famed ‘ Oracle of Omaha ,' allegedly made his first stock pick at age 11, all the way back in the early 1940s. In the following 80-odd years, he first became a millionaire, then a billionaire, and has perfected the art of getting rich slowly.

Warren Buffett portfolio: Billionaire's top 10 stock picks

For the second quarter in a row, more hedge funds cut their positions in Nvidia than increased them. Professional investors seem to think Nvidia's potential for further gains is limited.

Billionaires Are Selling Nvidia and Buying Up These Stocks Instead

Buffett says most investors should diversify their portfolios with an S&P 500 index fund. But he plays by his own rules.

Warren Buffett Has 52.6% of Berkshire Hathaway's $312 Billion Portfolio Invested in 3 Phenomenal Stocks

Apple continues to demonstrate exceptional financial performance despite the challenging environment for iPhone sales, thanks to its well-rounded business mix and robust ecosystem. Valuation analysis suggests a 30% discount on Apple stock, with fair share price estimate at $294, making it a strong buy. I expect iPhone sales to rebound with the Fed's upcoming policy shift and the game-changing AI-powered iOS 18.

Why I Believe Apple's Stock Deserves Substantial Upside

Key Points: Warren Buffett sold large portions of Apple and Bank of America but didn't buy Berkshire shares, signaling market caution.

Warren Buffett's Big Bet: Why He's Holding Back as Markets Soar

“Wolfs,” a new film starring George Clooney and Brad Pitt, was going to get a robust theatrical release. But the company is curtailing that plan.

Apple Rethinks Its Movie Strategy After a String of Misses

Amazon

Paramount Global

Edgar Bronfman's plans for Paramount Global include partnering with technology companies like Amazon.com or Apple to improve its streaming TV business, Bloomberg News reported on Saturday, citing people familiar with his thinking.

News for Apple Stock (AAPL)