Innovator S&P 500 Buffer ETF - January

BJAN aims for specific buffered losses and capped gains on the S&P 500 over a specific holdings period. The actively-managed fund holds options and collateral.

Innovator S&P 500 Buffer ETF - August

Innovator S&P 500 Buffer ETF - July

Innovator S&P 500 Buffer ETF June

Innovator S&P 500 Buffer ETF - October

Innovator S&P 500 Buffer ETF - September

In this article, we explore the basics of buffer ETFs and share our thoughts on why we think these ETFs could be a powerful tool for managing risk. By selecting a buffer ETF with a predefined payoff profile that best matches one's preferences, one can achieve the equivalent of a customized option strategy to position for a pullback. The ideal scenario for using buffer ETFs would be when the market has performed exceptionally well and is at risk of a potential pullback.

Buffer ETFs: A Powerful Tool For Managing Risk

ASYMshares ASYMmetric 500 ETF

Invesco S&P 500 Downside Hedge ETF

Cambria Tail Risk ETF

According to a recent study, more than half of the risk-managed strategies that underlie ETFs designed to manage losses during market turbulence failed to fare better than equities in 2022, including several strategies marketed as hedges against black swan-type events.

Study: Risk-Managed ETFs Didn't Meet 2022 Challenges

Innovator S&P 500 Power Buffer ETF - January

Innovator Equity Managed Floor ETF

Innovator S&P 500 Ultra Buffer ETF - January

After a tumultuous year that saw both equity and fixed income allocations receive headwinds from historic inflationary pressures and hawkish central bank policies, investors could continue to see new challenges in the coming year.

Managing New Challenges in 2023

Innovator Equity Bond-Alternative ETF

Defined outcomes have been available to investors for decades through insurance and bank wrappers, and the Defined Outcome ETF suite has transformed the options investing landscape. In this upcoming webinar, join Innovator ETFs and ETF Trends for a In the upcoming webcast, Building a Portfolio in the Face of Rising Rates, Bruce Bond, Co-Founder and [.

Building a Portfolio in the Face of Rising Rates

Exchange traded fund investors can consider a Defined Outcome strategy with a built-in buffer in play that could help better diversify portfolios and manage market risks. On the recent webcast, Buffer ETFs to Capitalize on Market Volatility, Bruce Bond Co-Founder and CEO, Innovator ETFs; and Graham Day, Vice President of Product and Research, Innovator ETFs, [.

News for Innovator S&P 500 Buffer ETF - January ETF (BJAN)