CART Stock Forecast & Price Target

Maplebear, operating as Instacart, benefits from a robust delivery marketplace that connects a vast network of 1,800 retail partners with approximately 600,000 shoppers, enabling it to serve around 98% of households in the U.S. and Canada. The recent positive metrics from Kroger highlight a significant growth trajectory in digital sales, with a reported 16% growth attributed to their partnership with Instacart, showcasing the increasing consumer adoption of online grocery shopping. As consumer behavior continues to shift toward digital platforms, the potential for market penetration in the grocery economy appears promising, supporting a favorable outlook for Instacart's business model.

Maplebear's recent partnership with Uber Eats has led to a significant decline in gross profit per order, which fell 7% year-over-year, contrasting with positive growth seen by competitors such as DASH and UBER. Additionally, web traffic for Instacart has shown a concerning trend, decreasing approximately 14% year-over-year in the third quarter of 2025, and now facing a challenging comparison to the previous year's negative growth. Moreover, the company has notably reduced its advertising revenue projections for the second half of 2025, intending to align it more closely with growth in gross transaction value, indicating potential struggles in maintaining revenue streams.