COLM Stock Forecast & Price Target

Columbia Sportswear Co. demonstrates a positive outlook bolstered by a healthier gross margin, which expanded by 44 basis points year-over-year to reach 51.6%, indicating improved profitability. The company’s international growth is noteworthy, with the EMEA and APAC regions showing strong performance, both growing by 8%, and contributing to a solid revenue foundation. Improved inventory health and robust first-quarter selling trends are expected to enhance wholesale momentum, providing a favorable path for revenue and margin growth going into Fall 2026.

Columbia Sportswear Co has reported a negative outlook, highlighted by a diluted EPS guidance for 1Q26 of $0.29-$0.37, which falls short of the Street’s estimate of $0.57 due to declining sales and lower operating margins. Additionally, the company anticipates a -0.4% sales decline in 2025 alongside a slight gross margin contraction, primarily driven by decreased US wholesale and direct-to-consumer sales resulting from inventory shortages and temporary store closures. The potential struggles in revitalizing the Columbia brand could further exacerbate these issues, risking a significant decline in stock value if sales do not recover.