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eBay (EBAY) Stock Forecast & Price Target

eBay (EBAY) Analyst Ratings

Based on 25 analyst ratings
Hold
Strong Buy 16%
Buy 24%
Hold 56%
Sell 4%
Strong Sell 0%

Bulls say

EBay operates one of the largest e-commerce platforms globally, achieving a gross merchandise volume of $75 billion in 2024 and ranking among the top 10 e-commerce companies. The firm has demonstrated strong growth metrics by accelerating year-over-year GMV growth to over 4% while also seeing a significant increase in advertising revenue, which rose approximately 16% year-over-year to $482 million. Furthermore, eBay's strategic focus on enhancing customer acquisition efficiency and expanding its presence in key international markets positions it for sustained revenue growth and improved operating margins.

Bears say

The financial analysis identifies several fundamental reasons for a negative outlook on eBay's stock, citing pressures on consumer spending persisting into 2025 amid a competitive e-commerce landscape, which may limit gross merchandise volume (GMV) growth and operating leverage. Notably, there is a significant concern regarding a slowdown in demand for collectibles, a category highly sensitive to macroeconomic conditions, suggesting potential vulnerabilities in eBay's revenue streams. Additional risks include competition from other e-commerce providers, adverse currency fluctuations, and challenges in converting site visits into sales, all of which could hinder eBay's financial performance going forward.

eBay (EBAY) has been analyzed by 25 analysts, with a consensus rating of Hold. 16% of analysts recommend a Strong Buy, 24% recommend Buy, 56% suggest Holding, 4% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of eBay and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About eBay (EBAY) Forecast

Analysts have given eBay (EBAY) a Hold based on their latest research and market trends.

According to 25 analysts, eBay (EBAY) has a Hold consensus rating as of Oct 30, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $88.48, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $88.48, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

eBay (EBAY)


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