
eBay (EBAY) Stock Forecast & Price Target
eBay (EBAY) Analyst Ratings
Bulls say
EBay operates one of the largest e-commerce platforms globally, achieving a gross merchandise volume of $75 billion in 2024 and ranking among the top 10 e-commerce companies. The firm has demonstrated strong growth metrics by accelerating year-over-year GMV growth to over 4% while also seeing a significant increase in advertising revenue, which rose approximately 16% year-over-year to $482 million. Furthermore, eBay's strategic focus on enhancing customer acquisition efficiency and expanding its presence in key international markets positions it for sustained revenue growth and improved operating margins.
Bears say
The financial analysis identifies several fundamental reasons for a negative outlook on eBay's stock, citing pressures on consumer spending persisting into 2025 amid a competitive e-commerce landscape, which may limit gross merchandise volume (GMV) growth and operating leverage. Notably, there is a significant concern regarding a slowdown in demand for collectibles, a category highly sensitive to macroeconomic conditions, suggesting potential vulnerabilities in eBay's revenue streams. Additional risks include competition from other e-commerce providers, adverse currency fluctuations, and challenges in converting site visits into sales, all of which could hinder eBay's financial performance going forward.
This aggregate rating is based on analysts' research of eBay and is not a guaranteed prediction by Public.com or investment advice.
eBay (EBAY) Analyst Forecast & Price Prediction
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