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PLNT
Volume: 1.23M

Planet Fitness (PLNT) Stock Forecast & Price Target

Planet Fitness (PLNT) Analyst Ratings

Based on 13 analyst ratings
Buy
Strong Buy 46%
Buy 38%
Hold 15%
Sell 0%
Strong Sell 0%

Bulls say

Planet Fitness Inc. is forecasted to achieve significant financial growth, with system-wide comparable store sales expected to rise approximately 6.5%, and revenue projected to grow around 11%. The company's proactive strategies, including an increased focus on optimizing Area Development Agreements and potential fluidity in Black Card pricing, contribute to an optimistic outlook for adjusted net income and adjusted earnings per share, anticipated to grow in the 13-14% and 16-17% ranges, respectively. Additionally, early results from updated club designs show promising metrics, further bolstering confidence in the firm's ability to capitalize on its increasing member base, particularly among Gen Z, and expand into new markets.

Bears say

The financial outlook for Planet Fitness Inc. appears negative due to several fundamental concerns. Despite a decrease in membership reasons related to financial constraints, signaling value retention, the modest decline in member reinvestment rates from Q3 and Q4 to mid-30s in subsequent quarters raises red flags about customer loyalty and retention. Additionally, the company's reliance on a limited number of suppliers introduces risks of business disruptions, which could adversely impact revenues and profitability, while potential competitor mimicry may threaten market share and long-term growth prospects.

Planet Fitness (PLNT) has been analyzed by 13 analysts, with a consensus rating of Buy. 46% of analysts recommend a Strong Buy, 38% recommend Buy, 15% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Planet Fitness and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Planet Fitness (PLNT) Forecast

Analysts have given Planet Fitness (PLNT) a Buy based on their latest research and market trends.

According to 13 analysts, Planet Fitness (PLNT) has a Buy consensus rating as of Dec 24, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $118.77, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $118.77, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Planet Fitness (PLNT)

Volume: 1.23M

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