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ROKU
Volume: 6.42K
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Roku (ROKU) Stock Forecast & Price Target

Roku (ROKU) Analyst Ratings

Based on 35 analyst ratings
Buy
Strong Buy 29%
Buy 37%
Hold 29%
Sell 3%
Strong Sell 3%

Bulls say

Roku demonstrated strong financial performance in Q4 2024, reporting revenue of $1.201 billion, which reflects a 22% year-over-year increase and exceeded guidance by approximately $60 million. The Roku Channel has achieved significant engagement, accounting for 4.9% of U.S. streaming time, marking a substantial growth of 2.1 percentage points year-over-year, driven by expanding content partnerships and user experience enhancements. With continued growth anticipated in platform revenue and operational improvements leading to higher margins, Roku is well-positioned to achieve stable year-over-year revenue growth and improved EBITDA, supported by a solid cash position and no debt.

Bears say

Roku faces significant competitive pressures in the TV operating system market, particularly with major players like Amazon, Google, and Walmart, which possess the financial strength to undercut Roku’s pricing and partnerships. Additionally, potential disputes with key streaming services that rely on Roku's platform, such as Amazon Prime Video or Comcast’s Peacock, pose a risk to Roku’s revenue growth and could lead to a decline in its market share. Furthermore, the consolidation of streaming services diminishes Roku’s negotiating power and may result in reduced advertising spend, threatening its revenue from device sales and advertising.

Roku (ROKU) has been analyzed by 35 analysts, with a consensus rating of Buy. 29% of analysts recommend a Strong Buy, 37% recommend Buy, 29% suggest Holding, 3% advise Selling, and 3% predict a Strong Sell.

This aggregate rating is based on analysts' research of Roku and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Roku (ROKU) Forecast

Analysts have given Roku (ROKU) a Buy based on their latest research and market trends.

According to 35 analysts, Roku (ROKU) has a Buy consensus rating as of Jul 23, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $98.23, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $98.23, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Roku (ROKU)

Volume: 6.42K

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