RPAY Stock Forecast & Price Target

Repay Holdings is positioned for attractive fundamental improvement as the completed $372M Kubra acquisition expands its scale, broadens its bill-payment and customer communications capabilities, and complements its core Consumer Payments franchise, which represented 85% of 2025 revenue. Management’s updated 2026 guidance of $490M-$500M in total revenue and $169M-$176M in adjusted EBITDA signals meaningful growth, while the combined company is projected to reach about $625M of revenue and $206M of adjusted EBITDA in 2027, supported by at least $15M of annual run-rate cost synergies and roughly $5M of technology savings. Despite leverage rising to around 4.0x pro forma EBITDA initially, the expected path below 3.0x within 18 months, plus the Board’s rejection of an undervaluing offer, reinforces confidence in long-term value creation.

Repay Holdings is viewed negatively because its revenue depends heavily on payment volumes tied to consumer and commercial activity, leaving it vulnerable to slowing economic conditions, rising unemployment, and higher loan delinquencies that could weaken demand and increase chargeback risk. The company also faces intense competition from larger payments players, ongoing regulatory and data-security exposure, and meaningful integration risk from the $372M Kubra acquisition, which is expected to lift net leverage from 2.5x trailing EBITDA to 4.0x pro forma EBITDA. Sentiment has already deteriorated after three large customer losses disclosed in late 2024 and a 52% share decline in 2025, reinforcing concerns that execution missteps or rejection of the $5.25 per share proposal could leave the stock under pressure.