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TRIP
Volume: 91

TripAdvisor (TRIP) Stock Forecast & Price Target

TripAdvisor (TRIP) Analyst Ratings

Based on 13 analyst ratings
Hold
Strong Buy 23%
Buy 8%
Hold 38%
Sell 31%
Strong Sell 0%

Bulls say

Tripadvisor is selling TheFork for $700M in cash to American Express, allowing the company to focus on its Experiences strategy and potentially increase shareholder value. The proposed transaction is expected to close before the end of 2026, subject to customary closing conditions. While TRIP's legacy hotel business continues to face challenges, its mix of assets, including Viator and TheFork, should drive growth and margin expansion. This, along with ongoing exploration of strategic alternatives and activist involvement, makes TRIP an attractive buy despite near-term pressures.

Bears say

Tripadvisor is facing several challenges that could impact its revenue and profitability in the future. These include the increasing trend of OTA advertisers shifting their budgets away from the metasearch channel, competition from Google's Hotel Ads product, and potential regulatory changes. Despite its global reach, the company has not been able to capitalize on this as shown by its stagnant revenue growth of 5-7% and low EBITDA margin of 19-22%. The company also faces risks of a potential spin/sale of Viator and TheFork and its overall profitability is below its peers in the industry.

TripAdvisor (TRIP) has been analyzed by 13 analysts, with a consensus rating of Hold. 23% of analysts recommend a Strong Buy, 8% recommend Buy, 38% suggest Holding, 31% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of TripAdvisor and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About TripAdvisor (TRIP) Forecast

Analysts have given TripAdvisor (TRIP) a Hold based on their latest research and market trends.

According to 13 analysts, TripAdvisor (TRIP) has a Hold consensus rating as of Jun 29, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $15.13, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $15.13, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

TripAdvisor (TRIP)

Volume: 91

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