
Wingstop (WING) Stock Forecast & Price Target
Wingstop (WING) Analyst Ratings
Bulls say
Wingstop has demonstrated strong financial potential, with a remarkable average unit volume (AUV) of $2.1 million, and a strategic long-term goal of reaching $3 million AUV, already achieved by 10% of its store base. The company benefits from a resilient business model characterized by 16% unit growth and a 23.5% restaurant-level margin, which positions it favorably in the quick-service restaurant (QSR) sector despite initial soft same-store sales trends in 2025. Moreover, Wingstop's focus on enhancing customer experience through investment in food quality and expanded menu offerings is expected to drive incremental sales and attract a broader customer base, contributing to sustained revenue growth.
Bears say
Wingstop has faced a downward revision in earnings projections, with the forward year price-to-earnings (P/E) multiple significantly decreasing from approximately 90x to below 50x, which indicates declining investor confidence. Recent operating results for the fourth quarter showed mixed performance, as reported revenue, same-store sales, and revenue from royalty and operating management (RLOM) fell short of consensus expectations, while challenges related to consumer confidence and economic conditions pose potential risks to sales. Additionally, consensus estimates for 2026 EBITDA and earnings per share (EPS) have seen considerable downward revisions, further reflecting concerns over tighter credit conditions affecting franchisee growth and increasing operational costs linked to rising chicken wing prices.
This aggregate rating is based on analysts' research of Wingstop and is not a guaranteed prediction by Public.com or investment advice.
Wingstop (WING) Analyst Forecast & Price Prediction
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