
Wix.com (WIX) Stock Forecast & Price Target
Wix.com (WIX) Analyst Ratings
Bulls say
Wix.com has shown robust revenue growth, with partner revenue increasing to $203 million, indicating strong adoption of its Wix Studio offering among agencies. The company's Base44 revenue generated an annual recurring revenue (ARR) of $59 million by the end of 2025, surpassing prior guidance, and is projected to reach $100 million in the first quarter of 2026. Additionally, the overall core revenue is conservatively expected to grow by 8.1% year-over-year, driven by increased registered user conversion and the adoption of Wix payments, signaling positive momentum in its business solutions segment.
Bears say
Wix.com has experienced a significant decline in stock price, dropping approximately 56% over the trailing twelve months as the market adjusts to the perceived risks of AI disruption affecting legacy web-creation platforms. The company's guidance indicates concerning gross margin degradation and forecasts a deceleration in core revenue growth, signaling potential challenges associated with subscription renewal rates and user monetization. Additionally, slowing registered user growth and stagnating annual recurring revenue (ARR) underscore a negative outlook, compounded by faltering momentum in premium subscriber additions and international market expansion.
This aggregate rating is based on analysts' research of Wix.com and is not a guaranteed prediction by Public.com or investment advice.
Wix.com (WIX) Analyst Forecast & Price Prediction
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